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Vice President, Cisco Alliances

Ashley Hernandez

As Vice President of Cisco Alliances at Iron Bow, Ashley leads the strategic partnership with Cisco, driving joint go-to-market initiatives, innovation, and global revenue growth. With over 20 years of experience in enterprise technology and alliance leadership, she has a proven track record of scaling partnerships and delivering value-driven solutions across industries.

Ashley is responsible for aligning cross-functional teams—sales, engineering, and marketing—to achieve transformative customer outcomes. She believes that strong partnerships are built on shared goals and mutual value, and she works to create trusted collaborations that unlock new opportunities.

Before joining Iron Bow, Ashley spent 13 years at Force 3 (Sirius Federal/CDW) in various roles. She has deep expertise in Cisco’s partner ecosystem and excels in relationship management, translating strategic priorities into high-impact execution across sales, marketing, pre-sales engineering, and alliances.

Known for her ability to connect people and solve problems with a collaborative mindset and sense of humor, Ashley is dedicated to accelerating growth and ensuring the best partner experience for both Iron Bow and Cisco teams.